The company's chief product officer discussed her career in beauty, working with Selena Gomez, listening to consumer feedback ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

Two years into Rare Beauty and Selena Gomez has a lot to be proud of. The brand, which launched in September 2020, has 5 million social media followers and counting and includes a portfolio of ...

I'm generally disenchanted by celebrity beauty brands, but Selena Gomez's Rare Beauty has proven to be the exception. I've tried almost every product the brand offers, from its famed liquid ...

"I wanted the brand to be there for girls and guys and whoever to feel like it's OK to not look like everybody else," the actress and singer said during a Rare Beauty press preview last month ...