A hybrid brand architecture model can aid in improving sub-branding by allowing for adaptation to changing customer needs and expectations. This model can create sub-brands that leverage the trust ...

Section 3.7, titled “Business architecture and business performance management” and section 3.9 titled “Business architecture maturity model” of the BIZBOK® produced by the Business ...

An architectural model can be classed as a simplified three-dimensional mock-up of an architectural drawing. There are two main categories of architectural model: the working model, a tool of the ...