added to its Marketing Cloud, one was Oracle ID Graph. Oracle developed Oracle ID Graph (or ODIG) from the technology it acquired from the BlueKai acquisition. ODIG helps brand owners to bring ...

The Austin, Texas-based company also offers Autonomous JSON Database, Oracle Graph ... SAP HANA Cloud, SAP Data Warehouse Cloud (DWC), SAP Adaptive Server Enterprise, SAP IQ and SAP SQL Anywhere.

Oracle 1.0 was more about databases than device graphs. But as Oracle methodically built out a Marketing and Data Cloud, that changed. For the latter, marrying data management platform BlueKai with ...