Objective Campaign objective was to boost ad engagement during a cluttered advertising season using an innovative rich media solution. Sprite wanted to launch their new campaign with a series of ...

Sprite aimed to increase consumption and drive brand love among the 18-29 target audience and the campaign objective was to establish the brand as the enabler of self-expression, which brings sudden ...

The Sprite Cricket Stars (SCS) — a CSR initiative — initiated by Sprite in 2011 in the UAE, continues to draw attention among the employees residing at the accommodation facilities of the ...