Although beauty is mostly subjective, there’s one product that pretty much all of us beauty editors agree is totally brill: Maybelline’s New York Lash Sensational Sky High Mascara. And it’s not just ...

The best lash primers help you get the most out of your favorite mascara—hello, low effort. Whether your ideal flutter craves ...

I’m naturally blonde, so without mascara, my lashes are barely visible - especially as they are pin straight, too. I’ve used Maybelline’s Lash Sensational Waterproof for the past 10 years, and I’d ...

What happened when a beauty editor put the viral Maybelline Lash Sensational Sky High Mascara to the test. If I’ve learnt anything from 18 months of oscillating lockdowns it’s that I’m a pro ...

Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

Products are independently selected by our editors. We may earn an affiliate commission from links. Whether your dream lashes have dramatic volume, fluttery length, or a doe-quality befitting ...