Atari’s copyright infringement claim proceeds because the use of its art was not de minimis nor covered by the fair use doctrine; its business disparagement claim, predicated on how “Jake from State ...

In State Farm’s latest campaign, brand character Jake from State Farm explains that having insurance isn't the same as having State Farm — it’s like having Jason Bateman when you need Batman. A hero ...

Now, actor Kevin Miles, who plays “Jake from State Farm” is coping the brunt of online anger. One commenter on social media said about Miles, you’re “selling your soul.” ...

In November 2021, State Farm made its TikTok debut through beloved mascot Jake from State Farm (JFSF) in order to increase awareness, favorability, and preference of the company as an insurance ...