To use web analytics to optimize SEO and PPC campaigns, start by analyzing your SEO performance. For example, an e-commerce company can track organic search traffic, ...

Growth Marketer & Co-founder of Web Profits. Dec 24, 2016, 10:17pm EST Dec 24, 2016, 10:17pm EST. Share. Save. This article is more than 8 years old. ... How do you use analytics in your e ...

Use web analytics to track key metrics such as website traffic, conversion rates, and user behavior patterns, analyze historical data to identify trends and correlations, ...

Web analytics can provide an insight into the performance of a website. Many Web hosting packages include Web analytics tools. Free services such as Google Analytics, which can be used in any site ...

Their top eight tips on how to use web analytics data to improve conversion rates and sales appear below. [Note: Most of the advice below refers to Google Analytics. However, ...

With only a few adjustments, you can make wonders, and website analytics can help you identify what should be fixed on your site. Web analytics - a versatile solution for your website Website ...

OK. You now understand how to use some basic web analytics metrics to optimize your PPC campaigns. What’s next? Site search is a gold mine for PPC data. It’s common for PPC managers to use site search ...

Use Google Analytics visualization and reporting features to see what’s bringing customers in and where they’re spending the most time on your website. Achieve visibility into areas that could ...

You are increasingly being asked to deploy analytics on your firm’s customers. Consider using it on your IT department’s customers, too, to ensure that IT remains strong and relevant.

Analytics is one of the most overlooked aspects of a software launch. Follow this guide for your next app launch so stakeholders can drive future development from a data-informed position.