Search Engine Land » SEO » How to write a blog post that wins in 10 steps Share Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read ...

Here are easy ways to structure blog posts to make them more readable almost instantly. When it comes to establishing an attorney as a thought leader, the gold standard remains good old-fashioned ...

That may be true with people, but I think a different rule applies with blog posts: What’s on the inside only matters if the outside is attractive enough to convince viewers to keep reading.

Structure content for AI search so it’s easy ... while a clear, well-formatted blog post without a single line of JSON-LD might get cited or paraphrased directly. Traditional search was about ...