Key Takeaways Google's algorithm now tracks user behavior for thirteen months, making engagement more critical than backlinks ever wereMost websites fail becaus ...

Read on for my summary of what Nayak revealed about how Google Search and ranking works – including indexing, retrieval, algorithms, ranking systems, clicks, human raters and much more – plus ...

The structure of organic search results is now so complex – not least due to the use of machine learning – that even the Google employees who work on the ranking algorithms say they can no ...

These are the specific aspects of a webpage that Google considers to be important, and reveal parts of how the algorithm works enough to pull the veil of secrecy back a bit. Basically ...

“We’ve shared extensive information about how Search works and the types of ... to-date view of its Search ranking algorithm. It’s still unclear if Google has actually implemented any ...

says a source shared 2,500 pages of documents with him with the hopes that reporting on the leak would counter the “lies” that Google employees had shared about how the search algorithm works.