Google Analytics introduces new features for a better reporting experience, including improved data quality identification and enhanced sampling controls.

Google announces plans to sunset the previous generation of Google Analytics, known as Universal Analytics, in July 2023.

4 Reasons Google Analytics Is a Game-Changer for Your Business With Google Analytics, you’ll be equipped with a more complete understanding of how your audiences engage with your business.

You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months.

Papa Johns announced Thursday a partnership with Google Cloud to use Google data analytics, machine learning and artificial intelligence chatbots in its ordering and delivery processes. Papa Johns ...

Today at its Data Cloud & AI Summit, Google Cloud unleashed a series of enhancements designed to bolster various database, analytics, and AI and machine learning offerings, including its BigQuery data ...

The new Analytics adds AI-powered insights, tracks users across devices and provides more granular data controls. The latest iteration of Google’s web analytics platform, dubbed Google Analytics ...

In the latest development, Google has picked up Cask Data, a Palo Alto startup that specializes in building solutions to run big data analytics services based on Hadoop.

Similar to running a marathon, your organization must be focused on the finish if it wants to be successful with analytics. This article examines the six key milestones in the data analytics ...

Sweden's data protection watchdog has issued a couple of fines in relation to exports of European users' data via Google Analytics.