He likes using Ummon for cooking, finding its “forward flavors” with “more umami and astringency” perfect for foods ... matcha drinker and reviewer), says that Ippodo is a longtime ...

M aking matcha might seem like a fancy ritual, but it’s actually way easier than you think. All you need is the right items, ...

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

Matcha has become a staple in the diets of people across the world, with the industry projected to be worth $4 billion by ...

Matcha protein is all the rage on TikTok, and it makes sense. You get all the antioxidant benefits of matcha and all the muscle growth power of protein.

Coffee and matcha are both known for their energy-boosting benefits. However, they also offer an array of health benefits.

Matcha green is one of the biggest 2025 spring colour trends, thanks to its natural look and soothing effect. We explain why ...

Article continues below Food influencers are even being called upon to stop showcasing matcha in their recipes due to the global shortage. After one TikToker shared her favourite matcha powder ...

Matcha may have been around for nearly a thousand years, but it seems like the ancient green tea powder drink has never been ...