Assign a numerical value to each possible outcome on the tree. Use dollar amounts for outcomes. For example, if one outcome would gain the company $100,000, mark "$100,000" next to it.

In his new book, The Decision Tree: Taking Control of Your Health in the New Era of Personalized Medicine, released Tuesday, Goetz argues that — thanks to advances in technology — it has never ...

Enter the Decision Tree. ... It doesn’t have the cool factor of the SWOT analysis or the drama of the Pareto chart. But what it lacks in dazzle, it makes up for in clarity.