This article explore 6 ways in which executives can lead by example to help develop data-driven cultures. Newsletters Games Share a News Tip. Featured. Featured. Breaking News. White House Watch.

Because DDL incorporates data as part of a linear buy, it’s become a popular first step for traditional TV buyers trading in panel-based ad measurement to experiment with targeting.. NBCU, for example ...

While it will take time and money to set your organization on a data-driven path, once you've established the necessary culture and foundation, you can make much more informed decisions.

Key Points Data-driven decision-making is an approach utilizing hard data. It can reduce costs and help achieve goals.

DatacenterDynamics is the world's largest data center publication. We publish news, magazine features, and podcasts about the hyperscale & cloud, colocation & wholesale, artificial intelligence (AI), ...

"The Future: AI-Driven Analytics, An Evening of Deep Learning," a special evening of panel segments, kicked off the BigDataNYC 2016 event today. To start, Peter Burris (@plburris), chief research offi ...

What does shifting to data-driven attribution mean for my business? Partial conversions. Moving to a DDA model will create conversions for keywords that are <1.. For example, if two keywords are ...

This paper presents a new intelligent data-driven adaptive method (IDAM) of performing automatic online searches in real time. An online implementation of the proposed IDAM achieved rapid real-time ...