I propose that these tried-and-true tactics with interpersonal strategies can deepen relationships with customers, establish greater levels of trust, and build stronger customer loyalty. 1. Understand ...

Call it a blueprint for success in building long-term customer loyalty. Whether through AI-driven personalization, better training for employees or strategic investments in customer support ...

Though content marketing is not a new concept, it's now more important than ever for any company looking to build relationships and drive ... were the top goal of 51% of survey respondents. Customer ...

Despite consumers' feelings on the state of the economy, convenience retailers have the opportunity to capture loyal shoppers ...

It’s clear that customer trust is what makes the difference in building brand loyalty. Our research pointed to concrete, actionable steps brands can take to set a strong foundation for customer trust, ...

To succeed in the consent economy, marketers need to shift their mindset from merely collecting data to fostering genuine connections.

Traditional tactics like price cuts and discounts are losing their charm. Businesses have realized that long-term success ...

Whether a company is a startup or an established firm, understanding how it can build and maintain an ... command higher pricing and maintain customer loyalty even during market downturns.

Restaurant websites are no longer just marketing touchpoints—they’re storefronts, customer service desks, and loyalty hubs, ...

The vote is an example of a hotel brand using mobile to enhance a hotel stay while building customer loyalty. “We value our members’ feedback and want to include them in the ongoing ...

With loyalty, customer attraction/retention ... People working on them tend to focus on a specific task rather than building quality relationships beyond it. However, the information held in these ...