News

The controversial promotional script that Sinclair Broadcast Group required its anchors across the country to read last month was the product of intensive consumer research and was received ...
Strong, clear writing is the backbone of any script. If your story doesn’t make sense to your audience, they will quit watching. Here are some guidelines when you are writing a broadcast script.
See Darren Winston appraise a 1963 JFK hospital news broadcast script in Crystal Bridges Museum of American Art, Hour 1. Aired 01/06/2025 | Rating TV-G.
The Sinclair Broadcast Group has been in talks to enter a $4 billion merger with Tribune Media, but while that deal has been marinating, the broadcast group has been cranking out some very eerie ...