The sportswear company will increase marketing investments by 40% in support of “Go Wild,” a campaign that reworks Afroman’s ...

Product marketers craft narratives that position the product effectively, address critical customer challenges and guide ...

Discover Silversea's new brand positioning, "To Finding More," which redefines luxury standards across all channels, ...

Silversea has unveiled its new brand positioning, honouring guests’ enduring commitment ‘To Finding More‘.

Boomer is a 31-year-old brand and the oldest bubblegum in the country. Originally from the Wrigley stable of brands, it is ...

The work by creative agency Elvis is also the first campaign created to run through the gardening seasons replacing its ...

For 75 years, PUMA has relentlessly pushed sport and culture forward and, as a leading sport brand, has always promoted sport as a way to embrace self-expression and joy. Through the launch of 'Go ...

"Beyond reflecting our new brand positioning, To Finding More embodies the joy of travel as a tribute to our guests, whose curiosity leads them to the farthest corners of the Earth," said Bert ...

Silversea 's repositioned brand, "To Finding More," highlights luxury and expedition travel, prioritizing authenticity, ...

Puma on Thursday (March 20) unveiled its largest global campaign to date and one that sees the sportswear company evolving its brand identity with an eye on long-term, sustainable growth ...