Bleach is a popular ingredient used to lighten hair, but it's not the only option. Here, three celebrity colorists explain ...

When it comes to split ends and frayed strands, lots of us want a savior to quickly fix damaged hair—one that doesn’t require ...

This leaves the hair shaft vulnerable, leading to moisture loss and protein damage. The result? Brittle, fragile strands that ...

Unfortunately, bleaching wet hair can have some drawbacks, and negatively affect already thin, damaged, and brittle hair.

Trust me, after years of bleaching my dark brown hair ... I spoke to more experts about how to treat damaged hair and which shampoos are most helpful. I also compiled a list of highly ...

This is perhaps why Bleach London’s range of at-home products is so comprehensively thought-out when it comes to formulations. This includes its latest launch, which might just be its smartest to date ...