Benefit Cosmetics has rolled out a new addition to the company's hit line of BadGal mascaras with the introduction of BadGal Bounce, bringing a combination of high drama and comfort to the users.

The battle over beauty “dupes” just got more interesting. In a major win for e.l.f. Cosmetics, a California federal judge ruled that its Lash ’N ...

Fast forward to today, and Benefit exists within a rapidly evolving beauty landscape that is projected to be worth $677 billion globally this year. While it’s best known for its brow products and ...