Adidas has had a long relationship with football. Their three-striped boots have been worn by great players down the ages in ...

Italian soccer club Juventus partnered with Lunar Outpost for a historic mission and is celebrating its achievement with a ...

Major League Soccer and MLS NEXT have announced details for the 2025 Generation adidas Cup, which will mark the largest and most competitive tournament to date. The premier international youth ...

As part of the brand’s mission to highlight the importance of positivity from coaches, parents, supporters, and teammates, ...

adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards. From August 1 ...

Sporting Club Jacksonville, the United Soccer League’s Northeast Florida franchise, has announced a multi-year partnership ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking off during the 2025/26 season. Becoming the club’s latest kit ...

Adidas chief executive Bjorn Gulden added: “We are extremely excited that Adidas and Liverpool Football Club are teaming up once again. “The club is one of the biggest and most iconic names in ...

Liverpool FC partners with Adidas, marking a return to the iconic three stripes after a period with Nike. The multi-year deal ...

Additionally, as part of MLS NEXT’s strategic alliance with the Girls Academy, the 2025 Generation adidas Cup will feature a first-of-its-kind Girls Division. Two All-Star teams of top domestic Girls ...