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About us - Marketing.ie
WEBAbout us. Marketing magazine is Ireland’s leading marketing, advertising and media monthly. Marketing.ie is read by Ireland’s top marketing and media executives, online and digital companies, advertising agencies, PR practitioners, researchers, direct marketing and promotion firms, designers, event organisers and film and sound studios.
All about branding - Marketing.ie
WEBAll about branding Damian Devaney found reading John Fanning's new book on branding an enriching experience. About half way through John Fanning's new book The Importance of Being Branded – An Irish Perspective, it became clear to me that I was enjoying the read because it was not selling me a silver bullet. It was […]
2021 Archives - Marketing.ie
WEBOct 11, 2021 · John Fanning reviews Mimi Nicklin’s new book, The Softening Edge, which shows how emotional intelligence can energise employee relations Mimi Nicklin is a marketing specialist and business coach who has held senior strategic and creative positions in such cosmopolitan cities as London, Hong Kong, Singapore, Cape Town and Dubai, where she is now based.
Marketing.ie magazine new edition out soon
WEBIreland’s top marketing and media magazine Marketing.ie returns after an unexpected Covid-19 break with a new issue being posted out on July 1. Editor Michael Cullen decided to put the magazine on hold in mid-March once it became clear that businesses would find it hard to do business as usual given the exceptional health and economic impact of …
Marketing Archives - Marketing.ie
WEBThree marketers have joined the judging panel to assess this year’s submissions for Marketer of the Year (MotY). Geoff Codd, residential business and marketing director, Energia; Jess Kelly, retail marketing manager, Tirlán (previously Glanbia) and Colm Sherwin, chief digital and investment manager, Core, are now part of the panel in place of Paul Dervan, Miro; […]
Marketer of the Year finalists announced - Marketing.ie
WEBThe search for Ireland’s top marketer is at an advanced stage. Three finalists have now been selected by the Marketer of the Year judges. Heineken’s Fiona Curtin for the roll out of the new Orchard Thieves cider, Brian Keating of AIB for his ‘Brave’ work and Tom Keogh of Keogh’s Crisps have made the interview stage where they present to the award’s judges.
Three trends for 2022 - Marketing.ie
WEBOct 1, 2022 · McKinsey studies show that CEOs expect sustainability strategies to deliver value in the form of employee and consumer engagement in the next 3-5 years. TACTILE TOUCHPOINTS. 2022 will be a hands-on year, literally. Pandemic restrictions allowing, the return of close-up experiences will restore an essential brand channel.
Blog Archives - Marketing.ie
WEBMindmap announces change in ownership. Creative agency Mindmap, which celebrates 20 years trading in 2024, has new owners following confirmation by its founder, Frank Neary, that he has stepped down as managing director. The agency specialises in pharmaceutical and healthcare advertising. as well as working with international food and consumer ...
January 2022 Archives - Marketing.ie
WEBOct 1, 2022 · John Fanning gives Mark Henry’s account of Ireland a century after the Treaty paved the way for a new nation a ringing endorsement Mark Henry will be a familiar name to many Marketing.ie readers from his strategic work with Tourism Ireland, but he may well become a household name after the publication of his impressive […]